It’s
about distributing very personal images on a large scale. It’s
about getting affordable artwork into the hands and homes of first-time
art buyers, students, and those who can’t plop down thousands
for interesting décor.
“I
went into this with the intention of making art, not money,"
Mark said. "This
is lowbrow art at lowball prices. Fortunately,
I have steady income at my day job, and it enables me to fuel side
projects like this tour. My
art is a fun obsession for me that I’d like to share with
as many interested spuds as possible.”
Why title the tour HOMEFRONT INVASION!?
"It's
like we're invading people's homes with my artwork. I'm interested
in distributing my personal diaries to other people's personal spaces.
It seems like a nice exchange to make, and to make it on such a
large scale is even better."
The
postcard diaries have been in the works for the better part of 30
years now, and Mark has kept nearly all the original postcard-sized
works neatly filed in spiral-bound folders at his home in West Hollywood.
It is an astonishingly obsessive collection of private thoughts
via Mark’s unusual imagery.
The
HOMEFRONT
INVASION!
Tour features high-resolution digital prints of Mark's works. Each
original postcard diary sketch is scanned and altered especially
for the tour, with the addition of text, effects, photos, etc. Each
customized image is then printed on quality watercolor paper in
a very limited edition (usually editions of 3-12…each embossed
and signed). Mark keeps one of each printed edition for his own
archives, which further limits distribution of each postcard diary
print. These original limited edition archival prints feature single
postcard designs, as well as grid-style
comps of multiple card images.